Overview
Young singer João Raul, idol of sertanejo universitário music and known as “Mozão do Brasil”, breaks the internet with a social media post: “Where is the girl from my past?” The question comes with the revelation that his career had an inspiring muse, a girl he met at a talent show when he was 12 years old in Bom Retorno, a fictional city located on the outskirts of the state of Goiás. The girl is Agrado Garcia, a singer and songwriter with roots in sertanejo music who refuses to bow to the sexism of the music industry in pursuit of her dream of singing in front of large crowds.
Agrado was raised by her mother, Janete, and her godmother, Zuzu, in musical caravans, singing with them in modest performances from square to square. A fan of Marília Mendonça since she was a girl, she dreams of becoming a famous sertanejo singer, even though she has to deal with the schemes of Roney Soares, owner of an artist management agency and manager of João Raul, and Naiane, an influencer known as “Princesinha Country” (Country Princess) whose mother is powerful music entrepreneur Zilá Amaral. Naiane gets involved with João because of a marketing ploy, but she becomes genuinely interested in him and believes she can win him over, doing everything she can to get other women out of the way.
On her path to fame, Agrado meets the talented Eduarda Rasa, a diner employee who also dreams of a career in sertanejo music. Having been abandoned by her mother as a child, Duda, as she is called, refuses to be held back by her limitations. Duda and Agrado meet by chance at a music contest and decide to form the duo As Donas da Voz, facing prejudice and showing that women can go far in a musical genre dominated by men.